IndustryHighlights from the SEW Blog: Feb. 26, 2007

Highlights from the SEW Blog: Feb. 26, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

We’ve collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

From the SEW blog:

Organic Search

Search Advertising

Linking Issues

Analytics & ROI

  • Search Biz Lends A Hand
    In the analytics area, the big search and portal businesses are lending a hand to the display ad marketplace.

Vertical & Specialty Search

Social Media

SEM for Small Businesses

  • Skype’s One-Two Punch
    Skype rolled out an updated version which allows users to search for local businesses and call them.

SEM Industry Issues

  • EFF Backs Google Trademark Advertising Methods
    Google’s allowing of advertising on trademarked keywords has received the support of the civil rights group Electronic Frontier Foundation.
  • Veritas Pays $30 Million To Settle AOL Fraud Case
    The SEC will receive $30 million from Veritas to settle the AOL advertising fraud case. AOL paid $200 million in 2005 to settle its part of the case, which found both companies had inflated advertising sales numbers by as much as $20 million.

More from the SEW Blog

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You’ll find more news from around the Web below.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y