Today’s Top Story:
Elisabeth
Osmeloski |
Travel Brands Walking a Social Media Tight Rope
VERTICAL SEARCH
As if major airlines don’t have enough trouble these days, two well-known brands are in the midst of a very public online reputation management crisis. Internal corporate communications must catch up to the new platform — and fast. We’re still seeing effects of internal PR groups attempting to control the conversations, and put forth very specific messaging. It simply doesn’t work in this new social environment.
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Search Engine Watch Experts Columns
News from the Search Engine Watch Blog
Ballmer Says No to Yahoo Acquisition, Maybe to Search Deal
Posted by Nathania Johnson Nov 7, 2008
Microsoft CEO Steve Ballmer has responded to Jerry Yang’s comments about being open to a Microsoft acquisition. Speaking to a group of developers in Sydney, he dismissed the option of an outright acquisition, but remained open to a search deal. Though, even that didn’t sound particularly promising: We made an offer… …
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Google Search Quality Team Talks Field Studies
Posted by Nathania Johnson Nov 7, 2008
Over at the Official Google blog, Dan Russell of the Search Quality team, has written a lengthy post on field studying search behavior. One of the things Russell discovered is that there is often a disparity between what people say they’re searching for and what they actually do search for. There’s …
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Microsoft Goes after the Verizon Default Search Deal
Posted by Nathania Johnson Nov 7, 2008
Microsoft is attempting to pull the rug out from under Google’s talks with Verizon to be the default search engine on its mobile phones. And they’re doing so by dishing out the dough. It’s no secret that Microsoft has a bunch of cash on hand. They’ve been using some of it …
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Google Help Forums Being Converted to New System
Posted by Nathania Johnson Nov 7, 2008
Google is converting their Help Forums to a new system. The new features include: improved search results, including posts from current and new forumsthe ability to designate especially helpful forum members as “Top Contributors”a reputation and ranking systemthe ability for users, Top Contributors and Googlers to mark questions as answeredeasier access …
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Live Search Maps Enables Photosynth Search
Posted by Nathania Johnson Nov 7, 2008
The Live Search Maps team has made it easier for you to search for Photosynths. If you’re not familiar, Photosynth was launched earlier this year and users can take multiple photos of a location and have it mashed up into a 3D image. Now, if you want to find Photosynths of …
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Google’s Blogger Launches New Reactions Feature
Posted by Nathania Johnson Nov 7, 2008
Blogger has released a cool new feature that lets readers offer quick responses. It’s called Reactions, and it allows bloggers to create a variety of responses for their readers to choose. One possible implementation of the feature looks like this: You’re not limited to “LOL” or “Fail.” You can set your …
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Bill Tancer of Hitwise Analyzes Economy on SES Webcast
Posted by Greg Jarboe Nov 7, 2008
Just a quick reminder, Bill Tancer, the General Manager of Research at Hitwise and one of the keynote speakers at Search Engine Strategies Chicago, will be interviewed by Matt McGowan, Global VP of Marketing at Incisive Media, during an SES Webcast today, Nov. 7, 2008, at 1:00 p.m. EDT / …
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Search Engine Watch Forum Discussions
Why does ad content get indexed? Nov 7, 2008
I see this alot. In our analytics and in searches I find organic rankings for sites based on Adcenter ads. For example do a search for any company name you are advertising with, that would be in your display URL, and you get a number of results from where your …
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How can I find out who is linking to my site? Nov 7, 2008
What is the best way to find out who is linking to my site? And is there a way to find out when a site’s link is going to appear as paid to google. For example i have found that many sites have a recip link form for viewers to …
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Directory submission tools, good or bad idea to use?? Nov 6, 2008
Hi, I suppose like most business i would like to increase m site’s presence in the directories, going from one directory to another is very time consumming an which directory to go to etc. There lots of offers for softwares assisting in submitting to directories, and some mad number of directories too, …
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