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Here Come The Search Engine TV Ads

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Expect to see even more search and portal related ads on a TV screen near you, in the US. Excite's ads began on Dec. 7 and will run for six weeks. Go's ads will launch its campaign on Dec. 26, along with ads on radio, outdoors and online. Meanwhile, Netscape said it is readying a $30 million ad campaign for television, print and radio.

Excite Commercials
http://www.excite.com/youcantoo/

Watch them online in RealVideo format.

Netscape takes its message to the masses
Wired, Dec. 17, 1998
http://www.wired.com/news/news/business/story/16898.html

The second story on this page provides a few more details about the Netscape ads.


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