IndustrySearchDay: Delving into SearchMonkey

SearchDay: Delving into SearchMonkey

Today's search engine marketing news and opinion: Delving into SearchMonkey; Ask.com to Acquire Dictionary.com; Keeping SEO Staff Motivated; and more.

Search Engine Watch Experts Columns

Search Engine Watch Expert - Justilien Gaspard
Justilien
Gaspard
Keeping SEO Staff Motivated and Driven
» LINK LOVE: Link building strategies for SEO success
With the proper incentives, you can keep your link marketers productive and driven while reducing staff turnover. Talented link developers are hard to find — you want to retain them as long as possible.
» Full story » Printer version
Search Engine Watch Expert - Erik Qualman
Erik
Qualman
Facebook & MySpace Connect: Good Idea or Social Media Catastrophe? – https://www.searchenginewatch.com/3629501
» BRAND EQUITY: Increasing brand value, customer trust, and profits
Both MySpace Data Availability and Facebook Connect will soon let users’ personal information follow them as they traverse the Web. Besides the implications for personal and business transparency, it looks like Google should worry about social media stealing some of its market share.
» Full story » Printer version

News from the Search Engine Watch Blog

Delving into the SearchMonkey
Posted by Eric Enge
Imagine your search listing with an image and several related links built in. This is a very powerful concept in that a modified search listing can surely influence click through rates.
» Continue reading…

Yahoo’s SearchMonkey Open for Developers, Launches Contest
Posted by Nathania Johnson
There are two types of applications developers can build using SearchMonkey — Enhanced Results and Infobars.
» Continue reading…

How to Bury Negative Online Mentions of You – Intermediate Level Tactics
Posted by Jeff Quipp
When someone publishes a story or blog post critical of your company, burying your head in the sand and hoping it goes away isn’t really a viable option.
» Continue reading…

Ask.com to Acquire Dictionary.com Family of Reference Sites
Posted by Kevin Newcomb
IAC-owned Ask.com has agreed to acquire Lexico Publishing Group, the owner of Dictionary.com, Thesaurus.com, and Reference.com. The move will help Ask.com fulfill its recent strategy to focus on reference and providing answers to questions.
» Continue reading…

eMarketer Lowers Social Network Advertising Projections
Posted by Nathania Johnson
eMarketer is lowering projections for social network advertising from $1.6 billion to $1.4 billion for 2008. Two reasons are attributed to the adjustment: a slowing economy and the uncertainty over what advertising actually works on social sites.
» Continue reading…

ComScore Places Google Sites Ahead of Yahoo Sites for First Time
Posted by Nathania Johnson
While Google has dominated the search market, it’s Yahoo that’s been the leader as a destination site (think email, photos, etc.), according to published reports. But the tide is turning in that field, as comScore reported Google sites finally overtook Yahoo sites in the month of April.
» Continue reading…

Icahn Trumps Yahoo Board: “You’re Fired!”
Posted by Kevin Heisler
Is Yahoo sick? No. But that won’t stop dissident investors from acting as if the company is, led by investor Carl Icahn, who’s invested more than a billion dollars in Yahoo.
» Continue reading…

Yahoo Confirms Icahn Proxy Fight
Posted by Kevin Newcomb
Billionaire investor Carl Icahn has initiated a proxy fight via an open letter to Yahoo’s board of directors notifying them of his intention to replace the existing board with his own slate of directors.
» Continue reading…

Wikipedia Traffic Grows 8,000% in 5 Years Due to Search Referrals
Posted by Nathania Johnson
Nielsen Online has released data showing that Wikipedia’s 8,000% growth in the past 5 years is attributed to search. Really? Is that what happens when Google ranks all of your pages as #1?
» Continue reading…

Comcast Aquires Social Networking Site Plaxo
Posted by Nathania Johnson
The two companies had previously been working together in partnerships, but have now decided that a permanent merger would maximize their efforts.
» Continue reading…

Search Engine Watch Forum Discussions

SEO vs. Design: the Process and the Predicament
Posted by Marcia
How do you tell the site owner that their new (or newly designed) site that they paid so much for is a search engine disaster? How do you deal with the designer whose hard work needs to be redone without stepping on their toes?
» Join the discussion…

Landing Page Load Times are Here!
Posted by abbottsys
Starting today, load time evaluations for AdWords landing pages will be displayed on the Keyword Analysis page, for your review. Starting mid-June, landing page load time will be incorporated into your Quality Score.
» Join the discussion…

Joomla and Drupal
Posted by savantcreative
Does anyone have experience with Joomla or Drupal? Which is easier to use and optimize for someone who knows HTML and CSS only?
» Join the discussion…

Resources

The 2023 B2B Superpowers Index
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The 2023 B2B Superpowers Index

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Data Analytics in Marketing
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Data Analytics in Marketing

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The Third-Party Data Deprecation Playbook
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Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
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Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

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