SearchDay: What's Wrong With Being Cuil?
Today's search engine marketing news and opinion: What's Wrong With Being Cuil?; Google vs. Yahoo on Paid Links; Marchex Launches Integrated Local Ad Platform; and more.
Today's search engine marketing news and opinion: What's Wrong With Being Cuil?; Google vs. Yahoo on Paid Links; Marchex Launches Integrated Local Ad Platform; and more.
Today’s Top Story
Kevin Ryan |
What’s Wrong With Being Cuil? SEARCHING FOR MEANING Cuil may be a good search engine…someday. But launching it as a “Google-killer” was a mistake. What have we learned today? First, make sure it works before you launch it. Second, make sure you can live up to your claims or you’ll suffer the consequences. » Full story » Print version |
Search Engine Watch Experts Columns
Eric Enge |
Google vs. Yahoo on Paid Links BY THE NUMBERS Google created a firestorm in the industry with its Paid Links directive. So where does Yahoo stand in the Paid Links debate? » Full story » Print version |
Kevin Heisler |
Google’s Sergey Brin on Local Mobile Search SEARCH ENGINE WARGAMES In 2005, O’Reilly proclaimed it the “Year of Local Mobile Search,” but that didn’t work out. While this year may not merit that title either, Google sees 2008 as a key year in the battle for multiplatform search dominance. » Full story » Print version |
Mark Jackson |
Press Releases and Search Engine Optimization AU NATURAL Issuing press releases without regard for SEO is a wasted opportunity. Combining press releases with SEO efforts can help gain presence in the editorial results of the search engines, even if it’s not a direct presence for your actual domain. » Full story » Print version |
News from the Search Engine Watch Blog
Marchex Launches Integrated Local Advertising Platform Posted by Nathania Johnson Jul 30, 2008 Marchex is integrating online and offline lead generation methods in its launch of Marchex Connect 2.0. The local advertising platform offers three products: online advertising, call-based advertising, and Business Profile Pages With todayâ””s launch, Marchex subsidiaries VoiceStar and Traffic Leader have been unified under the Marchex Digital Platform Group to leverage … » Continue reading |
Ask.com and IAC Beat the Street:: 2Q 2008 Earnigs
Posted by Kevin Heisler Jul 30, 2008
Some skeptics have publicly predicted the death of Ask.com. With IAC planning to spin off its properties into four units, that’s a bold prediction indeed. For the divisions that will become the new IAC, including Internet services such as Ask.com and Match.com, revenue rose 11% as earnings improved 3%. The Ask-Google …
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Yellow Pages Beat Other Local Media in Online Sales in 2007
Posted by Nathania Johnson Jul 30, 2008
Local directories made 9% of their gross revenues online in 2007, while other local media such as newspapers and TV only made 5% online. Douglas Quenqua, over at ClickZ, has the full write up from the data released by Borrell Associates. While search has threatened the industry, selling ads on …
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Italian Broadcaster Sues Google, YouTube for $779 million
Posted by Nathania Johnson Jul 30, 2008
Google is facing another YouTube law suit, this time from Italian broadcaster Mediaset, which is controlled by Prime Minister Silvio Berlusconi. The suit was filed in Rome and seeks 500 million Euros in damages (approx $779 million USD). The suit is similar to others, including the one brought by Viacom, citing …
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Cloud Computing Unites Yahoo, HP, Intel
Posted by Kevin Heisler Jul 29, 2008
Yahoo, Intel and Hewlett Packard announced an alliance to advance “cloud computing,” backing a global trend that threatens Microsoft’s iron-fisted grip on packaged software installed on computers. Earlier this year Google and IBM teamed up to advance research into providing SAAS (software as a service) on the Internet hosted by data …
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Search Engine Watch Forum Discussions
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Quality Score Question Jul 30, 2008 Does the quality of scores of keywords just affect the ad group they are in or do they affect the entire campaign? So if have ad group that is really under performing and is deleted, are future ad groups going to be affected? » Join the discussion |
Google and SWFObject Jul 30, 2008 Hi, I am after some advice and feedback on the use of SWFObject for flash-based website. I know recently Google implemented an update where they will be able to crawl and index text within flash files. Here’s the scenario: 1. If I were to have a flash movie with 5 sections (Home, About, … » Join the discussion |