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Top 10 Search Terms in 10 Categories, May 2009

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Below, the top 10 search terms by search volume. Data are provided by Hitwise.

Top 10 Search Terms by Category, Four Weeks Ending May 30, 2009 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 5.76 toyota 1.62
paypal.com 1.48 honda 1.44
www.paypal.com 0.86 ford 1.18
lady kathryn 0.85 harley davidson 1.14
people search 0.83 honda motorcycles 0.93
lite 1.4 0.62 nissan 0.89
paypal login 0.58 oreilly auto parts 0.88
pay pal 0.46 ford motor company 0.83
intelius 0.33 hyundai 0.78
experian 0.32 dodge 0.68
Movies Net Communities and Chat
Search Term Search Volume Search Term Search Volume
netflix 2.60 myspace 4.83
imdb 1.43 facebook 4.49
netflix.com 0.78 myspace.com 2.30
blockbuster 0.46 youtube 1.81
fandango 0.44 facebook.com 1.28
star trek 0.44 facebook login 1.26
redbox 0.37 www.myspace.com 0.91
movies 0.36 www.facebook.com 0.57
new moon movie 0.27 my space 0.52
www.netflix.com 0.26 you tube 0.42
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
pizza hut 1.95 alli 0.49
kfc 1.21 www.lynncore.com 0.32
mycokerewards.com 0.88 lexapro 0.29
unthinkfc.com 0.74 viagra 0.24
kfc coupons 0.73 cymbalta 0.24
mcdonalds 0.71 suboxone 0.23
subway 0.60 zenni optical 0.23
dominos 0.56 lyrica 0.21
starbucks 0.52 chantix 0.21
kentucky fried chicken 0.50 affordable dentures 0.19
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
perez hilton 0.35 cnn 2.82
seeking alpha 0.26 cnn.com 1.71
www.dailykos.com 0.25 fox news 1.50
myspace 0.18 msnbc 0.91
michael savage 0.17 foxnews.com 0.79
we blog+kansas 0.15 news 0.70
just jared 0.14 bloomberg 0.63
area codes 0.14 msnbc.com 0.62
360 0.14 bbc news 0.61
bossip 0.14 cnn news 0.55
Shopping Rewards and
Directories
Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
coupons 0.26 hotels.com 0.53
consumer reports 0.20 disneyland 0.21
coupons.com 0.19 carnival cruise 0.20
free samples 0.17 disney world 0.15
free stuff 0.14 six flags 0.15
mycokerewards.com 0.13 cedar point 0.14
grocery coupons 0.11 motel 6 0.14
ydf freebies 0.09 tripadvisor 0.14
printable coupons 0.08 trip advisor 0.13
mycokerewards 0.07 royal caribbean 0.13
Hitwise
View: Top 10 Search Terms by Category, Four Weeks Ending April 25, 2009

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.


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