Ask Jeeves has announced a new, partially exclusive partnership with local search and content provider CitySearch, and added new search shortcuts.
Beginning next month Ask Jeeves will integrate content from CitySearch, including more than two million editorial and user reviews and ratings of local businesses, directly into a Smart Search result box at the top of a search result page.
For example, a restaurant listing will not only contain directory info (name, location, phone number) but also ratings and reviews, hours of operation, and other relevant information.
Ask Jeeves continues to expand the use of their Smart Search technology which provides direct links or a direct answer at the top of a search result page.
The company also announced that maps and driving directions as well as city guides for more than 4000 cities are now available as a Smart Search feature. A search for "Los Angeles" contains a result box with direct links to a variety of resources including the city's official web site, maps, city facts (via Wikipedia) and climate information.
Two months ago Ask Jeeves announced the availability of several Smart Search shortcuts including movie reviews, wedding registry info, and gas price data. This past Spring they rolled out Famous People Search which offers with biographical information about celebrities, news makers, and historical figures. Ask Jeeves formally introduced the Smart Search technology in April 2003.
|Featured Discussions In Our Forums|
|Live Reports from Search Engine Strategies - San Jose 2004|
|Ask The Search Execs|
NOTE: Article links often change. In case of a bad link, use the publication's search facility, which most have, and search for the headline.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!