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Top 10 Search Terms in 10 Categories, June 2009

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Below, the top 10 search terms by search volume. Data are provided by Hitwise.

Top 10 Search Terms by Category, June 2009 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 4.96 toyota 1.66
paypal.com 1.43 honda 1.13
people search 0.79 ford 1.09
www.paypal.com 0.61 hyundai 0.94
lady kathryn 0.59 nissan 0.87
paypal login 0.49 ford motor company 0.86
www.xoom.com 0.48 harley davidson 0.77
pay pal 0.40 oreilly auto parts 0.75
intelius 0.39 honda motorcycles 0.73
experian 0.33 kia 0.61
Movies Net Communities and Chat
Search Term Search Volume Search Term Search Volume
netflix 2.38 myspace 4.82
imdb 1.23 facebook 4.73
netflix.com 0.59 myspace.com 2.29
fandango 0.42 youtube 1.89
redbox 0.42 facebook login 1.47
blockbuster 0.39 facebook.com 1.33
movies 0.36 www.myspace.com 0.81
transformers 2 0.30 www.facebook.com 0.58
new moon 0.26 my space 0.49
amc theaters 0.26 you tube 0.41
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
pizza hut 1.94 lexapro 0.41
mcdonalds 1.04 www.lynncore.com 0.39
subway 0.90 cymbalta 0.32
mycokerewards.com 0.69 pristiq 0.30
dominos 0.61 levaquin 0.26
starbucks 0.55 alli 0.24
drpepper.com 0.50 fibromyalgia 0.21
burger king 0.47 crestor 0.20
kfc 0.46 lyrica 0.19
omaha steaks 0.40 abilify 0.18
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
perez hilton 0.43 cnn 3.48
www.dailykos.com 0.23 cnn.com 1.88
seeking alpha 0.22 fox news 1.83
yahoo 360 0.19 msnbc 1.09
just jared 0.16 bbc news 1.08
xanga.com 0.16 news 0.78
myspace 0.16 foxnews.com 0.71
michael jackson 0.15 abc news 0.62
bossip 0.15 cnn news 0.62
michael savage 0.14 bloomberg 0.58
Shopping Rewards and
Directories
Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
marlboro.com 0.30 hotels.com 0.56
coupons 0.25 disneyland 0.20
consumer reports 0.21 six flags 0.19
free stuff 0.18 carnival cruise 0.16
free samples 0.17 trip advisor 0.16
coupons.com 0.15 disney world 0.15
www.marlboro.com 0.14 holiday inn 0.15
ydf freebies 0.11 motel 6 0.15
grocery coupons 0.11 cedar point 0.14
printable coupons 0.10 hampton inn 0.12
Hitwise
View: Top 10 Search Terms in 10 Categories, May 2009

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.


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