Below, the top 10 search terms by search volume. Data are provided by Hitwise.
| Top 10 Search Terms by Category, Four Weeks Ending February 28, 2008 (%) | |||
|---|---|---|---|
| IT and Internet | Automotive Manufacturers | ||
| Search Term | Search Volume | Search Term | Search Volume |
| paypal | 6.15 | toyota | 2.02 |
| paypal.com | 1.69 | honda | 1.68 |
| mapquest.com | 1.02 | nissan | 1.60 |
| pay pal | 0.68 | ford | 1.29 |
| www.paypal.com | 0.56 | dodge | 0.86 |
| people search | 0.53 | harley davidson | 0.86 |
| experian | 0.46 | chevrolet | 0.73 |
| paypal account | 0.37 | honda motorcycles | 0.67 |
| mapquest | 0.34 | hyundai | 0.66 |
| intelius | 0.32 | mazda | 0.62 |
| Movies | Net Communities and Chat | ||
| Search Term | Search Volume | Search Term | Search Volume |
| netflix | 1.89 | myspace | 5.61 |
| imdb | 1.33 | myspace.com | 2.75 |
| blockbuster | 0.66 | craigslist | 2.59 |
| movies | 0.56 | youtube | 1.66 |
| fandango | 0.52 | www.myspace.com | 1.39 |
| netflix.com | 0.37 | 0.86 | |
| regal cinemas | 0.26 | my space | 0.73 |
| hollywood video | 0.21 | you tube | 0.63 |
| movie times | 0.21 | craigs list | 0.53 |
| www.netflix.com | 0.21 | youtube.com | 0.36 |
| Food and Beverage Brands and Manufacturers | Pharmaceutical and Medical Products | ||
| Search Term | Search Volume | Search Term | Search Volume |
| pizza hut | 3.18 | alli | 0.52 |
| mcdonalds | 0.77 | flu symptoms | 0.51 |
| starbucks | 0.75 | viagra | 0.50 |
| dominos pizza | 0.66 | lexapro | 0.31 |
| subway | 0.60 | chantix | 0.30 |
| pepsistuff.com | 0.53 | lyrica | 0.30 |
| dominos | 0.43 | hpv | 0.29 |
| candystand | 0.42 | levaquin | 0.29 |
| burger king | 0.39 | cymbalta | 0.27 |
| candystand.com | 0.38 | bipolar disorder | 0.25 |
| Blogs and Personal Web Sites | Broadcast Media | ||
| Search Term | Search Volume | Search Term | Search Volume |
| perez hilton | 0.50 | cnn | 2.82 |
| yahoo 360 | 0.37 | fox news | 1.49 |
| myspace | 0.34 | msnbc | 1.08 |
| 360 | 0.18 | cnn.com | 1.05 |
| la salette journey | 0.17 | news | 0.73 |
| perezhilton.com | 0.17 | cnn news | 0.59 |
| area codes | 0.16 | bbc news | 0.44 |
| edison chen scandal | 0.16 | abc news | 0.40 |
| myspace surveys | 0.15 | ksl.com | 0.38 |
| myspace.com | 0.14 | bbc | 0.30 |
| Shopping Rewards and Directories | Travel Destinations and Accommodations | ||
| Search Term | Search Volume | Search Term | Search Volume |
| consumer reports | 0.24 | hotels.com | 0.41 |
| coupons | 0.20 | disney world | 0.27 |
| free stuff | 0.14 | holiday inn | 0.24 |
| mycokerewards.com | 0.14 | disneyland | 0.21 |
| free samples | 0.12 | trip advisor | 0.21 |
| mycokerewards | 0.10 | hotels | 0.20 |
| my coke rewards | 0.08 | walt disney world | 0.17 |
| grocery coupons | 0.08 | carnival cruise | 0.16 |
| pch.com | 0.07 | las vegas | 0.15 |
| printable coupons | 0.06 | motel 6 | 0.15 |
 | |||
| View: Top 10 Search Terms by Category, Four Weeks Ending January 26, 2008 | |||
Hitwise monitors how more than 25 million Internet users interact with over 500,000 Web sites across 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.
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