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Excite Gets International Netscape Guide

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Excite Gets International Netscape Guide

From The Search Engine Report
Aug. 5
, 1997

Excite has scored a coup by picking up programming of the Netscape Guide page outside of the US. The new Netscape Communicator browser will have international versions, and its "Guide" button will take users to a country-specific guide to the Internet.

Excite announced July 17 that it will be producing the "International Netscape Guide by Excite" for Japan, Germany, France, the United Kingdom and Australia. The US edition is produced by Yahoo and called "Netscape Guide By Yahoo."

Under the agreement, Excite will be responsible for the programming, production, operations and advertising sales of its guides. The guides will launch later this year, first in Japan and Germany, then in France, the UK and Australia. The terms of the deal were not released.

Netscape also cut a deal with Excite, Infoseek, Lycos and Yahoo to place them all as premier providers on the country-specific Netscape Net Search pages for Australia, Denmark, France, Germany, Italy, Japan, Korea, The Netherlands, Portugal, Spain, Sweden, and the United Kingdom. These are the pages that appear when the browser's "Search" button is pushed.

Excite Press Release
Excite, July 17, 1997

Netscape To Launch Search Service With Excite
Inter@ctive Week, July 17, 1997

Netscape, Excite do foreign news, July 17, 1997,4,12520,00.html

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