SearchDay | Search Engine Submission 101
Today's search engine marketing news and opinion: Search Engine Submission 101; Why Settle for Best Practices? Part 2; Microsoft Revamps MSN City Guides With Live Search and Live Maps; and more.
Today’s Top Story:
 RonJones |
Search Engine Submission 101, Part 1 SEW EXPERTS: SEM 101This two-part article will look at developing a healthy relationship with search engines so they can become aware of your site and then stay up to date as your site grows. » Full story » Print version |
Search Engine Watch Experts Columns
 JoshuaPalau |
Why Settle for Best Practices? Part 2 SEW EXPERTS: OUTSOURCED As a marketer, you can’t take SEO for granted when working with an agency. They may be following best practices to build a search-friendly site, but don’t assume they’re implementing a full-blown search engine optimization strategy. » Full story » Print version |
 ChrisBoggs |
Customer Segmentation and SEO — A Beautiful Couple SEW EXPERTS: SEM CROSSFIRE Search engine optimization on its own can be a very useful tactic to bring leads to your site. But developing a deeper understanding of your primary markets and using customer segmentation in your content become important SEO considerations that can lead to a higher probability of conversion. » Full story » Print version |
News from the Search Engine Watch Blog
| Microsoft Revamps MSN City Guides With Live Search and Live Maps Posted by Nathania Johnson May 11, 2009 MSN City Guides has undergone a makeover and the “after” shot displays Live Search and Live Maps as new accessories, albeit a bit understated. The Live Maps is below the fold and Live Search requires the user to click a button that says “web” near the search box. It then … » Continue reading |
Click Forensics Launches New Traffic Quality Management Platform
Posted by Nathania Johnson May 11, 2009
Click Forensics today unveiled a newly-architected version of its traffic quality management platform. Here’s what to expect: Click Forensics Site Score – Sources of traffic are tagged with individual Click Forensics Site Scores that rank visitors based on their propensity to convert. This allows ad networks to more effectively filter and …
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Resources
Analytics The 2023 B2B Superpowers Index
Analytics Data Analytics in Marketing
Digital Marketing The Third-Party Data Deprecation Playbook
Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
iPhone Searches Longer and More Diverse Than Other Mobile Phones
Posted by Nathania Johnson May 11, 2009
Google has released some information about the search behavior of iPhone users. Many of the searches are longer than 3 words and more diverse than other mobile devices. In fact, many searches are longer than typical computer searches! Typical mobile searches tend to average around 2.5 words and be centered around …
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Pop Culture and Geography Combine in AOL’s New ‘Where It’s At’
Posted by Nathania Johnson May 11, 2009
AOL has launched a new mapping concept designed to answer those probing geographical pop culture questions such as “Where is the real Hotel California?” There are a few different ways to browse the site. One is to use the info box hovering over the map. Simply click “Next Spot” and …
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Search Engine Watch Forum Discussions
| www.site.com vs. http://site.com May 11, 2009 Which is the better option when deciding where to 301 redirect to prevent canonicalization? I touched on the subject here: http://forums.searchenginewatch.com/showthread.php?t=25102 Aussiewebmaster favors the http:// version with no www. I have actually read the exact opposite. Redirect everything to www. because more people type it in than not. I don’t have the … » Join the discussion |
| Detecting search terms and redirecting to landing page May 11, 2009 I’m trying to improve my bounce rate by re-directing organic traffic to a more targetted landing page by detecting certain search terms in the referring URL. I’m aware of the issues of permanent and temporary redirects and how search engines interpret these, but are there any issues I should consider … » Join the discussion |
| How Important are Links to Google May 6, 2009 Hi There – I was just wondering if you could break down how important the proportion of how good text links from reputable sites are to google, related to good metadata, site’s content, and blog maintenance. I.E.: Good Content and Metadata: 25% Links: 50% Blog Maintenance: 25% Let me know what you think? … » Join the discussion |