SEO News
Search

SearchDay | Don't Overlook Local Search Opportunities

newcomb-kevin
by , Comments

Today's Top Story:

SEW Expert - Mark Jackson Mark
Jackson


Don't Overlook Local Search Opportunities
More SEW EXPERTS: AU NATURAL SEW EXPERTS: AU NATURAL
With local search, there are many free or low-cost opportunities for local advertisers to get found. How many businesses, both small and large, are taking advantage of local SEO?
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Aaron Shear Aaron
Shear


Lassoing Your Loss Leaders
More SEW EXPERTS: BIG BIZ SEW EXPERTS: BIG BIZ
Loss leaders are words or phrases that typically have such a high cost that they have a negative conversion rate. However, the general thought with loss leaders is that a user is just starting their research with these highly competitive and costly terms.
» Full story » Print version


SEW Expert - Ron Jones Ron
Jones


Twitter 101, Part 2
More SEW EXPERTS: SEM 101 SEW EXPERTS: SEM 101
Part 1 was all about understanding Twitter, its benefits, and initial setup. Now it's time to introduce you to tools and resources that will help you make the most out of Twitter.
» Full story » Print version


SEW Expert - Erik Qualman Erik
Qualman


Everyone is Twittering, But Is Anyone Listening?
More SEW EXPERTS: BRAND EQUITY SEW EXPERTS: BRAND EQUITY
Is Dale Carnegie rolling over in his grave because everyone on Twitter is trying to be heard, when the key to winning friends and influencing people is actually listening? If everyone uses Twitter to promote themselves, it will become tiresome and users will move on.
» Full story » Print version


News from the Search Engine Watch Blog

FriendFeed Launches Real-Time Design in Beta
Posted by Nathania Johnson Apr 7, 2009

FriendFeed is previewing the new version of their site at http://beta.friendfeed.com. The big difference is that updates come in at real-time. You don't have to refresh the page. If you're not familiar, FriendFeed is a social aggregator. It's a site where you can see updates from most of the major social ...
» Continue reading

Using Video Spokespeople to Increase Landing Page Conversions
Posted by Tim Ash Apr 7, 2009

When I speak on the topic of landing page optimization I am often asked about embedded video and the use of the walk-on video spokespeople that appear from the lower right corner of the page. Of course the effectiveness of embedded video players and spokespeople depend on the offer, product, and ...
» Continue reading

Amber Naslund of Radian6 on Social Media for the Little Guy
Posted by Greg Jarboe Apr 7, 2009

One of the sessions at SES New York that I had to attend was "Small Voices, Big Impact: Social Media for the Little Guy." Why did I have to attend? Well, Amber Naslund, the Director of Community for Radian6, was on the panel and I was afraid that she'd spill ...
» Continue reading

Yahoo! Music's Re-Launched Artist PagesCompete with MySpace, iLike
Posted by Nathania Johnson Apr 7, 2009

Yahoo! Music has re-launched their Artist Pages with a focus on customization. The result is what appears to be an attempt to compete with MySpace and iLike. While MySpace may be losing traction as a general social network to Facebook, it still retains its roots as a great marketing resource for ...
» Continue reading

Is the AP Shooting Itself in the Foot By Pursuing a Paid Content Business Model?
Posted by Nathania Johnson Apr 7, 2009

Newspapers have been struggling not just due to the economy but also due to the availability of accessing the news for free on the internet. Newspapers have resisted the change, at times trying to restrict technological advances. One example is the battle newspapers have engaged with Google, claiming it's copyright ...
» Continue reading


Search Engine Watch Forum Discussions

Proper way to launch site rebuild Apr 6, 2009
I am having my site rebuilt on a completely different platform. For now the old version is still live and indexed. Once I am ready to launch I will redirect the site name to the new version and discontinue the old. Obviously, some of the old pages in google will ...
» Join the discussion


How valuable are links from ezinearticles.com? Apr 4, 2009
i have some unique content but adding it to my blog isnt helping it much since it is new. I was considering submitting it to ezinearticles.com . Is it worth submitting. What is the value of a link from ezine articles from the the point of view of google, seniors ...
» Join the discussion


Insight into FB/Social Media Users based on FB Relationship Status Apr 2, 2009
Just read an interesting article from CNN reporting on Facebook users (http://www.cnn.com/2008/LIVING/personal/04/04/facebook.love/index.html) and their relationship status. These are mainly college-aged individuals, but collectively represent the general user behavior of Facebook users. According to the article, FB users DO treat relationship status as legitimate. In other words, social interaction is legitimized on Facebook. ...
» Join the discussion




The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!

Recommend this story

comments powered by Disqus