Today's search engine marketing news and opinion: Search Industry Reacts to Yahoo!-Microsoft Deal; Re-Thinking Link Building Commentary; Charity Party Will Be A Blast - Are You Coming?; and more.
Today’s Top Story:
| Search Industry Reacts to Yahoo!-Microsoft Deal, and They’re Not Holding Back Posted by Nathania Johnson Jul 31, 2009 Here at Search Engine Watch, we wanted to reach out to the search community to get their reaction to the long-awaited search deal between Microsoft and Yahoo! Not surprisingly, marketers, search engine representives, and agencies had a lot to say on the matter. Below you’ll find their initial reactions to … » Continue reading |
Search Engine Watch Experts Columns
 SageLewis |
Re-Thinking Link Building Commentary SEW EXPERTS: PROMOTION & LINK BUILDINGReaders respond to Sage’s last column, where he urged them to change the way they think about link building. » Full story » Print version |
 KevinNewcomb |
Yahoo-Microsoft Deal a Win for Advertisers SEW EXPERTS: SEARCHING FOR MEANING The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch. » Full story » Print version |
 AndyAtkins-Krüger |
Using Alibaba.com for B2B Leads SEW EXPERTS: INTERNATIONAL SEM While Alibaba is described as an “Asian eBay” and credited with causing eBay to shut down its Chinese operation in 2006, it’s much more than that. And its global domination plan is being rolled out at astonishing speed. » Full story » Print version |
News from the Search Engine Watch Blog
| Charity Party Will Be A Blast – Are You Coming Posted by Frank Watsonhttp://www.kangamurramedia.com Jul 31, 2009 The IM Charity Party will be another great event this year. Where else can you find an open bar for 4 hours where you can meet on an intimate level all the major speakers at SES San Jose? The organizers are asking people to sign up through the website so they … » Continue reading |
| Search and Community Case Study at SES San Jose: NACA’s Save the Dream Posted by Greg Jarboe Jul 31, 2009 The Neighborhood Assistance Corporation of America (NACA) Save the Dream tour will arrive in St. Louis on Thursday, July 30. Their buses will pull in front of St. Louis University’s Chaifetz Arena at 2 PM filled with hundreds of staff and volunteers. St. Louis is the third stop … » Continue reading |
| Apple Seeks to Improve App Search (Without Google?!) Posted by Nathania Johnson Jul 31, 2009 Say you’re searching the App Store on iTunes, but you can never find what you want. That’s because Apple, who has thus far stayed out of the search game, has enjoyed profits from iTunes despite a despicable search experience. iPhone developers have had to get pretty creative to get the word … » Continue reading |
| The Yahoo-Microsoft Deal from Searchers’ Perspective Posted by Kevin Newcomb Jul 31, 2009 So by now, you’ve probably heard about the Microsoft – Yahoo search deal. You may even have read my take that this will be good for advertisers. If not, go back and start there, so we’re all caught up. I got responses from several other search marketers saying the deal looked … » Continue reading |
| It’s Official: Microsoft and Yahoo! Finally Strike Search Deal Posted by Nathania Johnson Jul 31, 2009 Don’t adjust your screen folks, it’s finally official. Microsoft and Yahoo! have finally struck a search deal. No, Microsoft will not be acquiring all of Yahoo! No, Yahoo! will not be slicing off search and selling it off to Microsoft. Under the 10 year agreement, Bing will power Yahoo! search, creating … » Continue reading |
Search Engine Watch Forum Discussions
| more profitable to rank in bing? Jul 30, 2009 Considering the difference in traffic for the #1 spot and the say #3 spot (and everything below) is so extreme, would it make sense to try to rank #1 in bing and compete with nobody as opposed to trying to rank #1 in Google and competing with everybody? Of course a … » Join the discussion |
| Bid Simulator ( Aka Please jack up all of your bids) Jul 30, 2009 So I have noticed that I can now use the new bid simulator feature on a lot of my clients campaigns. In theory, this is a cool tool. However, I have seen this tool recommend for many keywords, that rank very well and with optimal campaign budgets, that I should … » Join the discussion |
| internal linking & Google’s algorithm Jul 30, 2009 I’ve always believed any page could only distribute a certain amount of link authority. In other words even if you link out to 1,000 pages from a page on your site you would ‘lose’ only as much link authority (pagerank) as if you’d link out to 1 (external) page from … » Join the discussion |