If you've ever seen one of Danny Sullivan's keynote addresses at a Search Engine Strategies conference, you know he is enlightening, provocative and always raises new issues that keep attendees abuzz throughout the show. In today's SearchDay article, Search Marketing 2004: What's Right, What's Wrong, Andrew Goodman offers his take on Danny's remarks at the recent SES show in San Jose. Andrew's coverage is interwoven with insightful and often acerbic comments about the goings-on among industry players, pretenders and wannabes observed at ground-level during the conference.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.