SEO News
Search

Search Meets TV

author-default
by , Comments

A twofer on the concept of search meets TV. First, Bambi Francisco weighed in earlier this month with Tomorrow's Internet. She touches on the idea that we might search for video clips of what was said during a presidential debate using our remote control or similarly seek out what someone may have said on a chat show.

In fact, such things are possible to some degree now, though not through your remote. Gary gave a rundown on some in his Interview with Search Engine Researcher post, including the fee-based ShadowTV.com site that lets you search for video clips based on the closed-caption information associated with them.

We list a number of other useful tools such as Singingfish on our Multimedia Search Engines page, including some past articles on the topic of audio-visual search.

Along with existing tools, IBM's Marvel project also aims to enter the space: Marvel at IBM's New Multimedia Search Tool. And Chris previously noted that cable company Comcast is looking at blending search and TV: The Next Search Titan: Comcast?

John Battelle brought in his own thoughts on the subject yesterday in Friday Sketching: TV and Search Merge. The key component here is video on demand meets search targeted advertising. By knowing your interests, and programs you have searched for, perhaps ads might be automatically inserted into the programming.


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus