Chris mentions that SMS and wireless search is really "heating up" with several new services going live. He's right! We've mentioned several of them on the SEW Blog in just the past few weeks.
+ Google SMS and Synfonic
NOTE: Google also offers a search interface for wireless browsers. Yahoo Mobile offers an entire suite of services for mobile users. For example, I have news alerts delivered via SMS.
+ Smarter.com SMS
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.