Most blogs are simply convenient self-publishing tools, providing authors with an easy way to reach a relatively limited audience of readers. But blogs are increasingly attracting attention from search engines, and with a bit of creativity, can become an integral part of an overall search marketing campaign.
In today's SearchDay article, Web Feeds, Blogs & Search Engines, guest writer Mike Rende covers a recent Search Engine Strategies panel that focused on the increasingly important interaction between content syndication via blogs and search engines, and how it's changing the way we find and consume information.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!