Most blogs are simply convenient self-publishing tools, providing authors with an easy way to reach a relatively limited audience of readers. But blogs are increasingly attracting attention from search engines, and with a bit of creativity, can become an integral part of an overall search marketing campaign.
In today's SearchDay article, Web Feeds, Blogs & Search Engines, guest writer Mike Rende covers a recent Search Engine Strategies panel that focused on the increasingly important interaction between content syndication via blogs and search engines, and how it's changing the way we find and consume information.
Save up to $400! Register now for SES New York 2012, the leading search & social marketing event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Early bird rate expires March 2.