Most blogs are simply convenient self-publishing tools, providing authors with an easy way to reach a relatively limited audience of readers. But blogs are increasingly attracting attention from search engines, and with a bit of creativity, can become an integral part of an overall search marketing campaign.
In today's SearchDay article, Web Feeds, Blogs & Search Engines, guest writer Mike Rende covers a recent Search Engine Strategies panel that focused on the increasingly important interaction between content syndication via blogs and search engines, and how it's changing the way we find and consume information.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!