SEO News
Search

Local Search Continues to Grow, What About the Yellow Pages?

by , Comments

In the Clickz article: Kelsey: Local, Shopping Search Grow, Kevin Newcomb takes a look at a new study from The Kelsey Group and BizRate.com that reports that, "74 percent of respondents perform local searches, and 37 percent of online consumers are very familiar with shopping search sites."

While we're on the topic of the growing local search marketplace, what about the Yellow Pages? Neg Norton, president of the Yellow Pages Association, says that the these directories are not nearing death. See the Media Post commentary: Is Search Writing the Yellow Pages Obituary? Definitely Not.


SES LondonOptimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.

Recommend this story

comments powered by Disqus