The trademark trial is scheduled to get underway on Monday in Alexandria, VA.
This article in National Underwriter has a review of the case up to this point including the Geico settlement with Overture/Yahoo.
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.