Shopping.Com UK and Google Extend Deal
Word in a SEC EDGAR filing from Shopping.com that they’ve extended a distribution deal with Google.
On December 7, 2004, Shopping.com UK Limited (“Shopping.com UK”), a subsidiary of Shopping.com Ltd., and Google, Inc. (“Google”) entered into a Google Services Agreement (the “GSA”) whereby Shopping.com UK will participate in Google’s sponsored links program in the U.K., and will display merchant listings from Google’s advertisers on the “Featured Resources” section of its U.K. service. Pursuant to the terms of the GSA, Shopping.com UK will generate revenues when consumers click through these listings to the Google advertisers’ websites. The GSA is effective through November 30, 2006. Shopping.com UK may terminate the GSA on October 31, 2005 by providing at least 30 days prior written notice to Google.
Shopping.com UK had a prior agreement with Google in the United Kingdom that accounted for 2% of Shopping.com Ltd.’s 2003 revenues…
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