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iProspect Acquired by Aegis Group

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Search marketing firm iProspect was acquired today by the UK-based Aegis Group and will become part of their Isobar digital network.

According to a report on the Revolution web site, Aegis paid about $50 million for iProspect.

Here's a list of some other notable acquisitions in the SEM space (it has been a very busy year):

+ 2004...24/7 Media Purchases Decide Interactive

+ 2004...Digital Impact Purchases Marketleap

+ 2004...Doubleclick Acquires Perfomics

+ 2003...aQuantive Acquires Go Toast

+ 2000...Web Side Results Acquired by 24/7 Media For $95 Million


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