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Questioning Google's Counts

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Search engine counts are never something you should depend on, a topic we've discussed many times before. Still, if you're going to get a count, it's nice if it doesn't seem to change much or simply seem absurd depending on the query you do.

Google's counting has been shaky for ages. But the Web: Google's counts faked? article does a lot of math to find the counts have even more weirdness to them.

Over at our forums, the Impossible Counts discusses the article and also skips the math and looks at why searches you know should bring back fewer results nevertheless don't. Also see these related articles:


SimilarWeb Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.

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