SEO News
Search

Don't Waste Time On Web's Biggest

author-default
by , Comments

A new search engine "Web's Biggest" has come out claiming they are bigger than the other major search engines. Wow, rush on over! Don't waste your time.

First, I highly doubt the claim. The search engine provides no count numbers with its results, so there's no way to run comparisons. Doing comparisons always is problematic anyway, but counts are a basic starting point.

It does provide a page that purports to show how it is bigger than the others. Enter a number, and it supposedly generates a random list of sites that supposedly have no or few pages listed at Google, Yahoo and MSN.

Oddly, no matter what number I enter, I get the same sites listed. And the links showing results at the other search engines? They don't use the right commands to bring back accurate results. And when I do use the right command? Over at Google, I get signs that the sites may have been banned. For comparison purposes, this "proof" shows nothing.

But let's assume that this site really was bigger than the others. Time to roll out the trusty haystack analogy of why bigger is better. How can you find the needle in the haystack if "small" search engines hunt through only half of it? That's something we used to hear in the early days of the search engine size wars.

I have my own haystack response that I've long used in these situations. If I dump the entire haystack on your head, can you find the needle then?

Going back to this site, we get plenty of proof on why having the entire haystack is no help if you don't have a powerful magnet to pull the good needles to the top. A search for "movies" brings up a list dominated by porn sites (OK, I suppose they ARE movies). "Cars" brings up travel search engines and give away sites. "US patents" fails to find the US Patent Office.

All in all, I find a good use for the nofollow attribute for the first time. For more on size issues, see my recent Search Engine Size Wars V Erupts post.


ClickZ Live New York What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!

Recommend this story

comments powered by Disqus