Ben Elgin at Business Week asks if Google is a one-trick pony?
...a handful of analysts increasingly are questioning whether Google's laser-like focus on search may be something of an Achilles' heel. Google remains almost entirely dependent for growth on search -- a business that's poised to slow. In the maturing U.S. market, Forrester Research Inc. predicts growth will drop from 45% to 30% this year.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
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