SEO News
Search

Yahoo Execs Talk About the Possible End of Ad Relationship with MSN

by , Comments

Last week I blogged an item about Yahoo CEO Terry Semel predicting that Yahoo's advertising deal with MSN will end when Microsoft launches their own ad network. A new AdWeek article: Yahoo! Sees End To Its Deal With MSN, includes a comment from Ted Meisel, Yahoo senior vice president and head of its Overture Services (aka Yahoo Search Marketing Solution) division.

"The right thing for us to do, as a business, is assume one day that MSN will develop its own ad network," Meisel said. "I don't know when that day is or if it will come. Until then, we're going to continue to serve them well."

The article points out that the current Yahoo/MSN advertising contract runs through June 2006.


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus