This afternoon, Dr. Gary Flake, the man in charge at the Yahoo Research Labs, spoke at the Emerging Technology Conference in San Diego. Gary was kind enough to send along his PowerPoint slides so we could post them on the SEW Blog. His presentation includes info about the new Yahoo Tech Buzz Game that the YRL unveiled today. What is it?
The Tech Buzz Game is a fantasy prediction market for high-tech products, concepts, and trends. As a player, your goal is to predict how popular various technologies will be in the future. Popularity or buzz is measured by Yahoo! Search frequency over time. Predictions are made by buying virtual stock in the products or technologies you believe will succeed, and selling stock in the technologies you think will flop. In other words, you "put your play money where your mouth is."
More also from the Yahoo Search Blog here.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.