Yes, even LinkedIn, the web-based networking tool is getting into the local search game. MediaPost reports that the company will announce that they will offer a new business-to-business local search product called "LinkedIn Services."
According to the article, the service is, "designed to connect its network of 2.4 million professionals and business owners with in-area service providers like lawyers and accountants...[ Konstantin] Guericke [LinkedIn Co-Founder and VP of Marketing] said that 150,000 service providers have registered and created listings with the search service. The listings are free as of now, but Guericke said that LinkedIn will start charging soon -- likely after about six months. The model could be based on a Yellow Pages-type arrangement, where companies pay for more extensive listings, and thus appear in more searches, or possibly on a per-lead basis."
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!