SEO News
Search

Report: Online Ad Revenues at Highest Levels Ever

by , Comments

I'm sure Danny will have more to say later but I thought I would point out that the Interactive Advertising Bureau/PricewaterhouseCoopers Internet Advertising Revenue Report with 2004 revenues was released today. Zachary Rodgers takes a look in this Clickz article.

He writes:

Search marketers continued their stampede. Annual revenue in this category leapt from 35 to 40 percent of the overall spend. On a dollar basis, search revenues were up more than half to $3.9 billion.

This press releases from the IAB has much more along with a few tables that break the numbers out by:
+ Ad Format
+ Ad Categories
+ Pricing Model

Want more? No problem. The full text of the report is available here. It's loaded with charts and tables.


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus