What's the Score? Basic Web Analytic Terminology from Scottie Claiborne at Search Engine Guide is a nice refresher on some basic terms related to web site statistics and analytics. Hits versus page views, what referrer strings can show and so on. When that's whetted your appetite, Log file analysis for search engine optimization from Kalena and Jerry Jordan at Pandia digs in a bit deeper into the basics of key stats you'll want to monitor.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!