This time last year, Yahoo talked of being "more than a search engine," sending me off on giant wobble. My Return To The Sad Days Of More Than A Search Engine? article asked if we'd come full circle, with search engines deciding it was cool to be portals again. If so, would search quality slip again as last time? Google's Mission in Context from MediaPost has Google's head of travel explaining recently "we're not just a search engine" to an audience, sending writer David Berkowitz on a similar wobble on whether search engines -- and Google in particular -- are forgetting their missions. Missions? You'll find a recap of Google's and Yahoo's here from me: Missions & Visions & Actions.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!