Sometimes the best way to get information is to simply ask a friend or other trusted associate. Yahoo is now extending that idea to web search with MyWeb 2.0, which allows users to create their own "personal web" collections, and then allow trusted associates to search within those results. It's an intriguing idea that's moving the concept of mass media toward "my media," according to Yahoo's Eckart Walther who led development of the project. Today's SearchDay article, Yahoo Integrates Personal, Social Search with MyWeb 2.0 has an in-depth review of the new service.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!