Turning to our favorite search engine has become reflexive for most people seeking information. But search engines aren't always the best tools—there are other online resources that will save you time or get you higher quality information, if you only take time to use them. And that's the catch: When do you know? Where do you start?
The first thing you need to do is start using your "peripheral vision," writes Mary Ellen Bates in today's SearchDay article, Thinking Outside the Search Box.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!