HitWise UK sends us news that "big brother" has become the third most searched-for term among all UK web searches, beating out both "easyjet" and "amazon." Based on searches the company has tracked over the past for weeks, ending July 23, 2005, here's the top ten list:
Rank |
Search Term |
% Share Of All Searches |
1 |
ebay |
0.82% |
2 |
argos |
0.21% |
3 |
big brother |
0.19% |
4 |
amazon |
0.17% |
5 |
easyjet |
0.17% |
6 |
autotrader |
0.14% |
7 |
ryanair |
0.14% |
8 |
bbc |
0.14% |
9 |
ebay uk |
0.14% |
10 |
tesco |
0.11% |
How about a little picture on the recent rise of Big Brother, which came into the top ten as of the week ending June 18? OK:
Hey, Danny -- didn't you just say recently that sex terms are always among the most popular? I know Big Brother in the UK has plenty of sex going on, but still -- where are the sex terms?
Adult terms are stripped out of the Hitwise top list. FYI, misspellings are NOT bundled, either. So a search for argus wouldn't equal argos.
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