Mary Hodder at Nasperization.org has done some very impressive research and put together a great post that offers comparisons of how several of the major weblog/rss engines work. She also has placed much of the material into a very handy chart (PDF). Excellent work Mary! If you decide to do more blog search research, here are some things we'd love to learn more about.
- Precisely what does each service index and made searchable? Is it just the RSS feed or does a crawler go to the actual blog entry and index the entire post. What, if any, RSS engines provide full text search when an RSS feed is just providing a title and/or snippet?
- Information about Blogdigger
- Since it's so easy to create backlinks in the blogosphere, do any of these engines take this fact into account when offering backlink totals? In other words, are links from a "spam blog" or "scraper blog" counted too? Should they be? Since blog engines are becoming a popular ways to measure "buzz" what does each engine offer to make sure that a company isn't creating it's own buzz by creating lots of backlinks.
- How do each of these services come up with their total blog counts that are posted on their home pages. How accurate are they? How does each service define a blog? This week I've noticed that Blogpulse added more than 50,000 new blogs to their index each day. Wow. This means that in about a month more blogs are being created than there are people living in many major cities. Where are these blogs coming from?
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.