SEO News
Search

On the SMS and Mobile Search Beat

by , Comments

The Forbes article: Web Search Hits The Streets, offers a recap of what SMS search is about and includes mentions of Google, Yahoo, and
4info.net (a service I like a lot).

Stat lovers will be happy to a few numbers about SMS usage:

  • U.S. has 180 million cell phone users compared to 125 million PCs.

  • Europeans alone exchanged 239 billion such messages last year, up from 100 billion in 2001.

  • Americans exchanged only 37 billion messages last year

We really don't generate revenue right now," says 4Info Chief Executive Officer Pankaj Shah, who founded the company last year with $8 million in funding from venture firms Draper Fisher Jurvetson and U.S. Venture Partners. His plan is eventually to sell ringtones or wallpaper and to channel relevant interactive ads that generate transaction fees, as in movie ticket purchases. "Yahoo and Google getting into this area validates everything we've done," he says.

ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus