Search gumshoe (-: John Battelle has done some url detective work and hypothesizes that Ask Jeeves is licensing some Looksmart technology for their new ad program. Mr. B. includes a small portion of Danny's article from the other day where Paul Gardi from IAC/Interactive says that most of the technology for the new platform was built internally but does say that Ask did license some technology from others. Gardi wouldn't provide any more details but Danny speculates that it might be Miva.com.
Introducing SES Online
Want to view one of the sessions you missed or listen to an especially informative presenter a second time? SES New York sessions are available for purchase on ClickZ Academy's new e-Learning site. SES is now Online!