This week, SearchDay is focused on RSS, blogs and feeds. In today's SearchDay article, What is RSS, and Why Should You Care?, I attempt to get my arms around a definition of RSS. Even though one version of the acronym stands for "really simple syndication," for many people, RSS is anything but simple. Today's article covers what RSS is and isn't, and why it's important for both searchers and search marketers. Tomorrow I'll look closely at RSS search tools and how they work. Thursday will be dedicated to RSS readers, the software that makes it easy to find, subscribe to and read information published in RSS format.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!