Do you obsess over your search engine rankings? Do you spend countless hours fiddling with your web pages, tweaking text and experimenting with various techniques to boost your site's search visibility? If so, you're not alone—and may even be so addicted that you could be considered an "algoholic."
A new session at SES San Jose featured some of the most respected search engine optimizers in the world offering their opinions and insights into the merits and drawbacks of "chasing the algorithm." Guest writer Patricia Hursh has coverage of that panel in today's SearchDay article, Chasing Search Engine Algorithms: Wisdom or Folly?.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.