IndustryAwesome UC Berkeley Class On Search & Webcasts Available

Awesome UC Berkeley Class On Search & Webcasts Available

Marti Hearst, a professor over at UC Berkeley, has put together an fantastic
line-up of speakers for her
Search
Engines: Technology, Society, and Business
class. I love the topic, because
I’ve wanted to see so much more of this type of study of the impact of search on
society. I’d hoped to make it out to California again next month and perhaps
take part myself, but my schedule wouldn’t work. The good news for anyone is
that Marti’s doing webcasts of the classes. John Battelle found time to talk
yesterday in between being slammed with radio interviews for his new book The
Search (it’s
excellent, FYI — Chris has a review coming, and I’ll blog a few comments as
well, likely tomorrow). Use the class link above, and you’ll find a link to his webcast, a past one that Marti did and future ones to come.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

9m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

11m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

2y