If this doesn't prove online advertising is back, I don't know what does.
Remember a couple of years ago when you were lucky to get maybe a Coke at an interactive marketing event? If anyone was even throwing an event, that was?
Compare and contrast with this message I just received from a publicist after RSVP'ing for a Yahoo! do next week:
Also, would you like for us to schedule you a car service to the event?
Here's hoping we don't turn back into pumpkins again for a good, long while!
Optimising Digital Marketing Campaigns with Search, Social and Analytics
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