A Google spokesperson has confirmed what we first learned via a InsideGoogle post over the weekend that reports you'll no longer need to download and use the Google Video Viewer to watch streaming content from the Google Video database. During the past few days, streaming video content from Google Video began being delivered via Adobe Flash. The short lived Googe Video Viewer debuted in June. Todays news should make Mac users happy since the video viewer was only available for Windows. Look for a Google Blog post about the switch to Flash sometime today.
Since Flash in already installed on many systems, Google will increase their video user base in seconds (including Mac and Linux users) without making new users do anything. In many cases, a Google Video searcher can now be watching streaming content online in seconds. Keeping it simple for the masses, yet another smart move from Mountain View.
Here are other features that the swith to Flash will offer Google Video users (from an email note from Google):
- Better Viewing: Users can now watch videos in a larger viewing window that is resizable to fit their browser.
- More Control: Google Video now includes user controls for play, pause, skip back, skip forward, position timeline with slider, and volume control.
- Faster Searching and Viewing: Large thumbnail video "snippets" enable users to play 10-second previews of videos that are available for playback right on their results page.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!