Today's search podcast covers Google's claim to be most comprehensive but dropping index size as proof of that, plus Google's second birthday this month, Google talking to CNET again, searchers loving to click on the first result, ways to detect phishing sites, search spending continuing to rise, Google and Yahoo making programming moves, how to remove results you don't like from Google and Yahoo and more!
Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here). Below are links with more information about the stories that were discussed.
Claims To Be Most Comprehensive - But Helps Defuse Size Wars By Dropping Home
Google Just Have A Birthday?
- CNET Off
Double Not-So-Secret Probation With Google
- Emcee James
Fallows Expects Blogorrhea Leaks Of Google Zeitgeist 05
- For Many,
It's All About the Very First Search Result
& MSN Offer Anti-Phishing Tools To Searchers & Surfers
Switches to Vivisimo & MSN
- Miva UK
Launches Algorithmic Search
- IAB Report:
Search Ads Account for 40% of Ad Sales During First Half of 2005
Marketing Spend Increasing at a Healthy Clip
Transparency Needed On How AdWords Are Ranked?
Pay-per-Call: Hype vs. Reality
Targeting College Students With Newspaper Ads
Video Gets Flashy
- Google and
UPN Announce Deal to Stream Video of Recently Aired TV Premiere
- More On
Yahoo & Its Own Programming
- Google Testing Remove Results Feature
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!