Interview Of Matt Cutts from Aaron of SEO Book is a nice talk with Matt Cutts, Google's spam fighter, webmaster relations guru, quality assurance czar and hands-down winner of the needs a better title sweepstakes at Google. Matt, officially a Google software engineer, covers not all SEO being spam, no one being able to guarantee a top ranking free listing on Google, asking for SEO references when hiring a firm, LookSmart's distributed Grub spider being his favorite crawler, how he color codes his email, buzz marketing, Mick Jagger being the Matt Cutts of rock 'n' roll and lots, lots more.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 5 December to take advantage of Early Bird Rates.