Via InsideGoogle, Paris Riots. Political Party turns to Google Ads to win support for policies of Interior Minister at Morrison covers how the UMP, the political party of French interior minister Nicholas Sarkozy, has turned to Google ads to drum up support for their policy to reestablish order in the country. More coverage from Reuters here.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.