Lucas Morea is one of our regular SES speakers, and Nacho Hernandez tells you more about him in this post at Search Engine Roundtable, sparked by Lucas making the BusinessWeek Top 20 Young Entrepreneurs List. You'll find his profile page here, though I was having trouble getting it to load. Think he should be the winner? Well, cast your vote here.
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.