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MSN Begins Beta Testing New Homepage

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MSN officials have posted that they're now testing a beta version(s) (IE only for now, Firefox support "coming soon") of the MSN homepage. Of course, the MSN Homepage team is chronicling their activities on a blog.

According to "the MSN homepage team's Blog," random visitors to http://www.msn.com will also be selected to check out various beta versions.

Neal Freeland, Group Planning Manager, at MSN writes:

One of these versions looks pretty similar to Yahoo! Last year they tested a page that looked a lot like MSN. I guess we're both just curious about how our audience reacts to a competitor's page. Remember, this is just a test. Thanks for the help :)

Btw, I've posted about MSN testing some a new look to their home page first in August that soon disappeared. This official launch, in the past week or so, includes a number of features (several similar to Live.com and Start.com) sites. Kerry Woolsey, from MSN lists several of the beta's features and also touts the reduction of ads on the page.


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