SEO News

Google Rolls Back Commissions In Europe, Forward With Them In China

by , Comments

I wrote earlier about how Google was phasing out commissions in Europe -- well, reducing them and giving them another name at least. Google clearly wishes it had never gone the commission route in Europe, but that was seen as something it had to do to get started. Apparently, doing the commission game is another thing it sees as a must to do in order to boostrap things in China, says Shak in Google adds 5th reseller in China at China White. It'll be interesting to see if five years from now, it tries to dig out of that strategy in the way it's trying with Europe.

SES LondonOptimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.

Recommend this story

comments powered by Disqus