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Click to Call Pilot Project Begins in Australia

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I guess one pay per call/click to call news item deserves another one. According this announcement, click to call has come to Australia with a pilot project just launched with Australia's Sensis.com.au web engine. The service is powered by Estara, the same company that offers VoIP click to call services to A9's Yellow Pages and others including the Findexa, a European directory from Norway.

Postscript: Although now info about a deal between Estrata and Yahoo UK/Ireland are listed on the web site or in the Yahoo click to call announcement from a few months ago, the Yahoo UK/Ireland logo is visible on the Estrata home page (screen cap).


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