A bit of enterprise search news. While many of us have been on a holiday break, the folks at Fast Search and Transfer have been very busy announcing licensing deals with some well-known organizations including one well known vertical, Citysearch. Quite impressive.
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.