Keynote Systems, a research firm that does annual studies of North American searchers and their satisfaction with search engines, has released its first report on the preferences of Chinese searchers. Looking at a number of different criteria the study ranked user satisfaction with four major search players in China: Alibaba/Yahoo!, Baidu, Google China and Sohu/Sogou, and concluded that Google was the favorite, despite trailing Baidu in market share. Today's SearchDay article, Study: Google #1 in China, has the details.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.